EasyQuit vs Sobermark: two ways to quit smoking

If you are quitting cigarettes with an Android phone in your pocket, EasyQuit has probably already crossed your path. It is a long-standing quit-smoking tracker known for its health timeline, the list of ways your body recovers in the hours, weeks and years after your last cigarette. Sobermark comes at the same problem from a broader angle: it is a quitting counter for any habit, smoking included, with a calmer design and tools for the craving itself.

Full disclosure: Sobermark is our app, so we are not neutral. We have tried to keep everything below fair, and we tell you when a rival is the better fit.

Both apps run on Android and iPhone, and both will count your smoke-free days. The differences are in depth versus breadth, and in how each one feels to use every day.

Specialist vs generalist

EasyQuit does one thing: smoking. Because of that focus, it goes deep on cigarette-specific detail. Its best known feature is the health timeline, which maps your recovery against recognised milestones, and it surrounds that with achievements, stats about cigarettes not smoked, and memory-style motivators. Its single-mindedness is exactly why many quitters like it: everything on screen is about cigarettes.

Sobermark treats smoking as one habit among several. The same counter that tracks a smoker's quit also handles vaping, alcohol, weed, gambling or a custom habit, which matters more than it sounds, because habits rarely travel alone. Plenty of people quit smoking and then take aim at vaping, or drinking, or something else, and with Sobermark the app they already trust comes with them rather than being deleted and replaced.

Day-to-day experience

The daily feel is where the two part ways most clearly. EasyQuit is dense with information; that suits people who like data and want to see every stat about their quit. Sobermark is deliberately calm. One counter, a handful of clear numbers, and Bern, a friendly blue bear who encourages without nagging. The design is modern and quiet, closer to a well-made journal than a dashboard.

Sobermark also puts real weight on the craving moment. Nicotine cravings are short but vicious, and the app ships two SOS tools for them: a hold-on breathing exercise and a ride-it-out timer that helps you wait out the wave. Alongside those sit money saved, time reclaimed and units avoided calculated from your own smoking numbers, milestones and badges, a mood journal, and shareable progress cards. If you slip and have a cigarette, the counter resets and that is the end of it; there is no scolding, because shame is a poor quitting aid.

Privacy and cost

Sobermark asks for no account and no sign up, and your entries stay on your phone. There are no feeds or forums by design. EasyQuit is a small, focused app too; check its store listing and privacy policy for its current details rather than taking our summary as gospel.

On cost, we will not quote EasyQuit's pricing since it can change; its store listing has the current picture. Sobermark gives every new user a 3 day free trial, then costs £17.99 a year, or you can pay weekly, and Google Play also has a one-off lifetime option.

	EasyQuit	Sobermark
Focus	Smoking only	Smoking, vaping, alcohol, weed, gambling, custom
Signature feature	Health recovery timeline	Craving SOS tools and reclaimed-life stats
Design feel	Data-rich, lots of stats	Calm, minimal, mascot-led
Platforms	Android and iOS	Android and iOS
Account needed	See its listing	No, data stays on your phone
Price	See its store listing	Free core, optional Pro £17.99 a year

What the evidence says

• The NHS says that if you can stay smoke free for 28 days, you are 5 times more likely to quit for good.
• Nicotine cravings “usually last between 5-10 minutes”, according to the Northumbria Healthcare NHS stop smoking service, which is why a short timer or breathing exercise can carry you through one.
• A 2023 meta-analysis of 9 randomised trials (12,967 adults) found that quit-smoking apps on their own made no clear difference, but adding an app to stop smoking medication did raise quit rates (Journal of Medical Internet Research).

Who should pick what

Pick EasyQuit if smoking is your one and only target and the health timeline is what motivates you. Watching your body tick through recovery milestones is a genuinely strong motivator, and EasyQuit presents that better than a general-purpose tracker does. Data lovers who want every cigarette-shaped stat will be happier there.

Pick Sobermark if you want a calmer app, if cravings are the part that beats you. The breathing SOS and ride-it-out timer are built for the three worst minutes of a quit, and the same app will still be with you if you later quit vaping or cut out drinking.

Both apps are on iPhone as well as Android, so your phone does not decide this one. Smoke Free is a well known quit-smoking app that covers iOS too, and it is the sensible pick if you want a smoking specialist there.

Common questions

Does Sobermark have a health timeline like EasyQuit?

No. Sobermark shows milestones, money saved, time reclaimed and units avoided, but it does not map medical recovery stages. If the health timeline is your main motivator, EasyQuit serves it better.

Can Sobermark track smoking and vaping at once?

Sobermark tracks one habit at a time, so you would tackle them in sequence rather than in parallel. Many quitters find one battle at a time is the realistic pace anyway.

Is Sobermark free for quitting smoking?

It starts free for 3 days: the trial covers everything. After that it is £17.99 a year, or you can pay weekly, and Google Play also has a one-off lifetime option.

Which app is better for privacy?

Sobermark needs no account and keeps your entries on your phone. EasyQuit is also a small focused app; read its privacy policy for the current specifics.